We believe that our job is not only to the direct benefit of our clients but will result in the rising of the selling and service standards of our country. This is in the interest of all of us.
Mystery Shopping
VEMyS advantages
- Potential customer, consumer point of view
- Interpreting subjective points of view (qualitative evaluation)
- Interpreting customer treat and experience
- Ideas, interpreting the ideas of the test shopper from the customer point of view
- Minimal hazard of bogus tests (getting caught)
- Playing own ”role”, authenticity
- Completely customised group of customer
- Creating realistic situation with any customer – own or those of the competitor (resignation, complaint, entering into contract)
- Complete local knowledge, authentic appearance
- ”Virgin Eye”: no comparison originating from previous test experience (real opinion forming)
- Concentrated completion of tasks – no excessive experience
- The possibility of the testing of the whole country (target territory) even at the same time
- Selling snapshot
- Impressions and opinions are not made only according to Company expectations and points of view
VEMyS peculiarities
- Subjectivity creates different challenges for branch offices in certain cases
- The Client does not know the test shopper in person
- Impressions and opinions are not made only according to Company expectations and points of view
QI advantages
- More accurate examination of objective points of view
- Quickness
- The Client knows the testing staff in person - trust
- Better knowledge of client expectations
- Inspector point of view
QI peculiarities
- Examination of objective points of view only
- The interrogator experiences various test shopping treats during repetitive test shoppings.
- Applicable in cases where it does not matter if the interrogator – due to their experience – plays a role rather than behaving naturally
- The nation-wide test shopping wave at the same time is difficult to co-ordinate.
- Inspector point of view
- Becomes an insider due to the role and unintentionally prefers to look for the real or suspected drawbacks and faults during the description of the objective shopping.
